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Diane W. Collins
Diane W. Collins, Founder
MARKETINGWEB.COM


MARKETINGWEB.COM is a marketing consultancy originated by Diane W. Collins in November 1997. Ms. Collins is the majority owner of the company and remains its prime strategist. Upon meeting her you'll notice her business card says, Founder. "I like it that way. It keeps things simple." That's the only reply Ms. Collins offers when questioned.

Marketingweb.com has been privately funded since its inception. The company was profitable one year and nine months into operation. "We have always believed in the bottom line. While others sought to provide free information to gain "eyeballs" and "ad revenue", Marketingweb.com sought to build confidence. Initially, we established our reputation online by providing free, reliable Internet marketing information. The purpose was to build a foundation upon which we could launch our consulting services."

Diane W. Collins began her marketing career as Director of Development for The American Lung Association - Dallas, Texas. Ms. Collins (then Diane Wicklund) worked with notable companies and personalities including Neiman-Marcus; Warner Brothers; Republic Financial Services; The Aerobic Center; The Horchow Collection; Southwestern Medical Foundation; and the late Charles Schultz in devising programs, events and obtaining grants benefiting the non-profit organization. Ms. Collins moved to a career in financial services in 1984 marketing insurance and securities as well as training financial representatives.

With the advent of the commercial Internet, Ms. Collins left financial services to found Marketingweb.com in November of 1997. Her quest--discover and share the best, ethical marketing techniques the Internet had to offer small and emerging companies. Through her published live, online chat interviews with such personalities as Paul Graham, Producer, Yahoo! Store; Robert Frankenburg, past CEO of Novell; Karl Salnoske, General Manager E-commerce, IBM and notable Internet marketing specialists and authors such as Vince Emery, Jim Sterne, and online security specialist Lincoln Stein, Ms. Collins accomplished her goal. (VISIT FULL CHAT ARCHIVE) Marketingweb.com was soon recognized by MSN as a respected Web Directory for Internet marketing methods and was awarded the title of "Cool Site" by Yahoo! In 2000, Ms. Collins' growing reputation led her to speaking engagements at conventions including International CES annually held at the Las Vegas Convention Center in Nevada. In 2002, Ms. Collins was named to the National Register's Who's Who in Executives and Professionals recognizing her contributions to the field of merged media.

Since 1997, Marketingweb.com has evolved becoming a respected merged media consultancy serving both SMBs and Fortune 500 companies. What's the eleven second elevator pitch? Ms. Collins replied, "Every company is looking for What's Next?... that unique, competitive change which creates the edge. Change that positions you more effectively against the competition, takes market share, and increases sales. We help you create What's Next? To find out how, call us at 214.300.4005. We look forward to working with you!"

 

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